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Ecom Alphas
First-Class Communication. Realistic Expectations. Unique Experiences. Honest Conversations. This is the Ecom Alphas Podcast.Where passionate brand owners, who have already walked the path, give top-tier information on every aspect of building an eCommerce business.Understanding the “WHY” behind the brand, we’re focused on telling the inspiring stories of industry leaders of how they’ve navigated the irregular moments in their journey whilst having fun along the way.All supporting our mission here at Alpha Inbound: For e-commerce brand owners to both Trust & Respect the modern-day Marketing Agency.Join our CEO, Nigel Thomas, as we get all the insights straight from the source.Together, let’s figure out what it truly takes to be an Ecom Alpha.
Ecom Alphas
Ep 25: How Dustin Grew FireCreek Snacks to Multi 7-Figures Completely Organically
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Season 1
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Episode 25
Find product. Build website. Launch ads.
That's the consensus most marketers have on how to build a DTC brand - but there's more than one way to skin a cat, as the saying goes...
This was also the advice that nearly bankrupted FireCreek snacks before Dustin Riechmann and founder Ryan Hansen took a very different approach - podcasting and partnerships.
Topics covered:
- Dustin's backstory
- Why he quit the 9-5
- How his FireCreek journey began
- The power of toe 2 toe marketing
- Discovering podcasting in lockdown
- Why podcasting can work for DTC brands
- How to identify the podcasts for you brand
- How to get featured on those podcasts
- The future for FireCreeck snacks and exit strategy
FIRECREEK SNACKS:
www.firecreeksnacks.com/
www.linkedin.com/in/dustinriechmann/
Nigel:
www.linkedin.com/in/nigelthomas-ai/
Triple Whale Discount: Alpha